The IAB Annual Leadership Meeting
Marketing 2020: The Digital Agenda
Feb. 9 – 11, 2014 • Palm Desert, CA
The IAB Annual Leadership Meeting is the central venue for senior voices in the advertising-publishing-technology ecosystem to discuss and debate building a profitable future for marketing and media.
In 2014 participants tackle how organizations must transform their strategy, structure, and capabilities to be successful in an industry that has gone through—and continues to go through—seismic shifts.