Connecticut-based Digital Advertising Agency Committed to Turning Audiences into Assets
MediaCrossing, the digital advertising team dedicated to helping agencies and advertisers earn and then own the “customer conversation” through activating data and engaging audiences, today unveiled its new logo and website. The company has updated its brand image to reinforce its core focus on “turning audiences into assets.”
Founded in 2012 and headquartered in Stamford, CT, MediaCrossing is a digital advertising agency with expertise in programmatic advertising. The team’s collective experience and strategic expertise allow clients to reach and engage their target audiences anywhere, at any time, and on any device. The company is committed to ensuring that companies of all sizes and budgets have access to the same cutting-edge advertising technology as their Fortune 500 clients because every client, in their view, should have the ability to deliver on the promise of digital advertising: building one-to-one relationships at scale with target audiences.
The new, mobile-responsive site showcases MediaCrossing’s newly redesigned logo, the company’s full suite of digital media management services, and the team’s commitment to “turning audiences into assets.”
“Customers are any business’s greatest asset. They’re more than just revenue – they’re the heart and soul of your company,” says Michael Kalman, CEO of MediaCrossing. “In digital advertising today, we can leverage both data and technology to reach almost any audience anywhere, accurately and efficiently. At MediaCrossing, we’re dedicated to finding and engaging those audiences and converting them into lifelong customers. We wanted to make sure our brand reflected that commitment.”
The new brand image reflects the energy of the MediaCrossing team. “This is a tight-knit and very motivated team, and we take a collaborative approach to working with our clients,” says Rob Henrikson, SVP Operations. “Everyone has a seat at the table here, from C-level executives to interns; everyone has a say. We develop strong relationships with our clients. Consequently, we’re as committed to driving results for our clients as they are, and we’re willing and able put in the extra effort to help them reach their goals.”
MediaCrossing specializes in data-driven digital media campaigns that reach audiences across every screen.