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What We Do

How Can We Help You?

Collaboration

TEAM COHESION

STRATEGIC ALIGNMENT

COORDINATED EXECUTION

PARTNERSHIP WITH ALL STAKEHOLDERS

MUTUAL TRUST + DEPENDABILITY

24/7 RESOURCE

PARTNERSHIP | We take pride in collaborating with you.

We take a leadership role in helping you achieve meaningful outcomes for your business. Our team includes specialists across all media types and uses. And, when you need expertise beyond our team, we will bring together vetted partners to assure your success. Our motto is simple = help our clients win!

TEAM EXTENSION | Alignment with all your stakeholders.

Strong partnership extends beyond just our team and our clients’ teams: we are always focused on also aligning and collaborating with your other agency partners, sales and distribution teams as well as other strategic stakeholders.

KPI-Focused Customer Journeys

ROI | We are singularly focused on delivering meaningful results.

We build a 1-to-1 relationship with customers across multiple digital touchpoints and channels, increasing brand awareness, engagement, consideration and action.

MEASUREMENT | Build, measure and optimize your customers path-to-purchase.

Smart measurement and data fuel our go-to-market strategy. We build custom measurement plans per campaign to effectively tie media back to real business outcomes.

TEST + LEARN METHODOLOGY | Successful outcomes powered by relentless testing and learning.

We test a hypothesis, measure the success of that hypothesis, and then repeat – this continuous cycle allows us to always find new and impactful ways of reaching your target.

ROI

NEW CUSTOMER ACQUISITION

SET, MEASURE + TRACK BENCHMARKS

DRIVE + OPTIMIZE PATH-TO-PURCHASE

BUILD A 1-TO-1 RELATIONSHIP

CUSTOMER CONNECTIONS

ALL MEDIA TOUCHPOINTS

TEST + LEARN METHODOLOGY

DRIVE GROWTH

Custom + Data-Driven Targeting

Industry Trends

Customer Research

Media Consumption Behaviours

1st Party + CRM Data Activation

Customer Persona Development

3rd Party Data Activation

Predictive + Lookalike Modeling

Cross-device Targeting

Household Extension

Personalized /messaging

A/B Creative Testing

RESEARCH | Research + trends that identify key opportunities.

In addition to learning about your brands directly from you, we leverage industry-leading research tools to better understand customer profiles, media consumption behaviors, ad spending trends, and other important data/insights to shape our strategy.

TAILORED CUSTOMER PERSONAS | Build + target precise audiences.

Coupling consumer research with our understanding of clients’ brand objectives, we develop highly specific and customized audience personas to reach individuals with the highest propensity to engage with your brand and become customers. Customer personas are then designed, activated and optimized to find high-value users with the desired demographics, interests, and other relevant characteristics or behaviors.

PERSONALIZED MESSAGING | The right message to the right audience.

A/B testing to optimize creative/messaging strategy tailored to each target.

Multi-Tactic Activation

PROGRAMMATIC ADVERTISING | Acquire niche audiences at scale.

Activate data to reach precise audiences at scale across multiple digital channels and tactics: Display, Video, Mobile, Native, Connected TV, Streaming Audio and Digital OOH

PAID SOCIAL ADVERTISING | Win customers and drive loyalty.

Reach your customers across traditional and emerging social media channels.

PAID SEARCH ADVERTISING (SEM) | Capture hand-raisers.

Target share-of-voice for your most relevant search terms to capture market share and convert new customers.

SEARCH ENGINE OPTIMIZATION (SEO) | Rank above your competition.

Comprehensive audit of your properties to optimize content to increase engagement.

DIRECT TO PUBLISHER | Premium and custom activations.

Premium publisher buys and custom content executions that engage audiences.

TRADITIONAL MEDIA | Drive upper-funnel brand awareness.

TV, Radio, Print and OOH activations to support your digital footprint.
Programmatic

Display
Video
Mobile

Native
Connected TV

Digital OOH
Streaming Audio

Paid Social
Facebook
Twitter

Instagram
LinkedIn

Paid Search
Google
Bing

Amazon
Apple
OATH
Yelp

Criteo
Pinterest
Waze

Search Engine Optimization

Direct To Publisher

Traditional MEdia
TV

Radio
Print
OOH

Data + Analytics

Custom Views

Built For Your Needs

Centralized Data Hub

Accessible To All Teams

Tactic, Audience + Creative Trends

Data + Trend Visualization

Multi-Source Data

Near Real-Time

ACCOUNTABILITY + TRANSPARENCY | Marketing intelligence for more informed business decisions.

Our approach to data, analytics and reporting is founded on our commitment to accountability and transparency. We hold ourselves accountable for every client ad dollar by helping clients implement robust tracking/analytics solutions to measure and then report back results in a transparent, near-real time dashboard.

CENTRALIZED DATA WITH CUSTOMIZED VIEWS | Built for your needs.

After campaigns launch, we build each client a centralized platform that provides granular breakouts of results, including data visualizations by product, tactic/marketing channel, creative, audience, geo, time, etc. for easy-to-digest insights. Dashboards are powered by integrations with campaign activation and other key platforms for daily data refreshes.

Consulting Solutions

Need help with something else?

We will build a custom solution for you tailored to meet your needs.

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